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Link Building

Search engines look at a number of factors when attempting to determine the most relevant webpage for a given keyword phrase. One of the factors is how many external links points to the webpage. An external link is a link coming from a different website to a page on your website. Link building is the process of creating a strategy for getting more external links.

Why Is Link Building Important?

High-quality external links is one of the most important factors in ranking well in the search engines. This is because the search engines figure that if other good sites think your content is great enough to link to, you must have pretty good content. By having high-quality sites link to you, the perceived quality of your site increases as well!

Without the right number of high-quality external links pointing to your web page, users will not be able to find your business and nobody wins. Hence, link building is a critical component of any solid Search Engine Marketing strategy.

How the Web Gnomes Can Help

Getting quality links takes time and patience. It also requires a strategic plan that employs the best practices for acquiring new links. At Web Gnomes, we know how to set up a link building campaign, and we can help you execute it as well. Here are just a few of the activities that may go into a successful link building campaign:

  • Increasing trustworthiness of website
  • Creating link-worthy content
  • Marketing link-worthy content
  • Syndicating link-worthy content
  • Submitting website to high-quality directories
  • Blogging
  • Product Reviews

A word of caution: There are some unacceptable (black hat) methods of gaining thousand of links very quickly. This involves spamming and trading garbage links. Tactics like this may work in the short-term, but they are frowned upon by the search engines (and most Internet users!) and will hurt you in the long run.

We can help you get links the right way. Request a free consultation today!

Request a Free Consultation

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