Have you ever tried using a website and decided to leave it, because you couldn’t find the information you were looking for? For most people, the answer to this question is a resounding “Yes!” What you experienced was a poor user experience (UX).
A UX review identifies a website’s issues related to the user experience and is a key component of a comprehensive Internet marketing strategy.
Why Is User Experience Important?
There are several reasons user experience is important, both for humans and search engines:
- If your navigation is complicated and deep, humans and search engines alike will have trouble finding information.
- If your website lacks trustworthiness, users will leave before you can say Jack Robinson.
- The first impression of a website is vastly important. New users make up their minds about a website in milliseconds. First impression also includes load time. If your page doesn’t load in a reasonable amount of time, neither humans nor search engines will be happy.
- Your website is a 24/7 salesperson. If users can’t understand what your website is saying or find the information they need to make a decision, you’ve lost the sale and the potential of a repeat customer.
We could go on and on about the importance of website user experience, but we think you get the picture.
How the Web Gnomes Can Help
We recognize that user experience is not something that is separate and different from other Internet marketing activities. Therefore, we offer a UX Review, which identifies problem areas and provides suggestions for improvement.
UX Review Overview and Pricing
Our UX review looks at your website from five different aspects:
- First Impression
- Trustworthiness
- Navigation
- Content
- Functionality
We also identify the most important tasks a user may perform on your site and pay special attention to the usability of these tasks.
You receive a report that is essentially a scorecard for your website, as well as specific suggestions for how to resolve particular issues.
Our pricing is based on the size of your website. You can choose to have us look just at your homepage or at the website as a whole. If you don’t see a plan that works for you, please contact us.
| UX Review Plan | Price |
| Home (homepage only) |
$500 |
| Nissen (Small) |
$1,000 |
| Tomten (Medium) |
$1,500 |
| The Gnome (Large) |
$2,000 |
| The Farm (Ginormous) |
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