If you’ve studied up on Search Engine Optimization (SEO), you may have read that “external links” are a good thing. At least, I hope that’s what you’ve read! Because it’s true. So what are external links? External Links External Links are HTML links coming from another website to your website. For example, if you read […]
The Difference between SEO and SEM
SEO and SEM are two acronyms that are thrown around quite a bit in the world of online marketing. If you’re looking for consulting services in this area, it’s good to know what these acronyms mean and the difference between SEO and SEM. Search Engine Optimization (SEO) Search Engine Optimization (SEO) is primarily concerned with […]
What is SEO?
If you’re in the business of selling products or services online, you’ve probably heard that you need SEO. “So what is SEO?” you ask. The goal of Search Engine Optimization (SEO) is to improve rankings of websites and web pages in search engines’ “organic” (or unpaid) search results. Here is a list of the most […]
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